I’ve worn many hats over the years, from scriptwriting and acting to production, post-production, animation, distribution, and everything in between.

It started 20 years ago when my friends and I discovered how fun it could be to make short films with our high school’s video equipment. we started cultivating a small community who enjoyed watching our films at local screenings, then entering them into film competitions, and finally uploading them to YouTube for millions to enjoy. It sparked an obsession with telling unique, engaging stories that traditional media wouldn’t produce. I became an early adopter of online video and one of YouTube’s first partners in 2008. I knew it wasn’t enough to just create great videos; I also had to understand how to best incorporate them into powerful marketing strategies.

Today, I pursue two passions: crafting impactful videos for brands and making sure they reach the right people.